Black ink story
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Art direction
Branding
black ink story, cold black is brand identity. It balances professionalism with ease of use, giving tattoo artists a powerful yet approachable online presence.
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The Importance of Branding
This website was designed with a strong focus on brand identity. From the start, we explored how to translate the artist’s personal style into a digital experience — balancing bold, modern visuals with functionality.
Building a Brand Identity
The black-based design highlights the tattoo work as the true centerpiece, while typography and layout choices reflect the studio’s confident yet approachable personality. We also integrated a booking system and FAQ section to make client interactions smoother. The result is a site that not only showcases artwork but also communicates a clear, cohesive brand identity.
Client review :
"The design feels professional and sharp — exactly the vibe I wanted for my studio. The booking feature and gallery work seamlessly, and the overall look really elevated my brand. Clients often mention how easy it is to navigate, which is the best feedback I could ask for."
